HE-PO.com COOKIE POLICY

WHAT IS A COOKIE (“COOKIE”)?

Cookies are very small text files, usually consisting of letters and numbers, that are saved on your computer (or other devices such as smartphones or tablets) via browsers by the websites you visit. Cookies do not contain personal data about visitors, such as name, gender or address. Cookies are created by the servers that manage the website you visit. In this way, the server can understand when the visitor visits the same site. Cookies can be likened to identity cards that show website owners that the same visitor has re-visited the site.

HOW ARE HE-PO.com COOKIES USED?

HE-PO.com cookies;

-It is used to remember the preferences you have made and to personalize your use of the website / mobile application / mobile site. This usage:

–Cookies that save your password and keep your website/mobile application/mobile site session open all the time, thus saving you the hassle of entering your password more than once each time you visit, and

–Contains cookies that remember and recognize you on subsequent visits to the website/mobile application/mobile site.

– Including how you use the website/mobile application/mobile site, such as where and from which devices you connect to the electronic commerce platforms operated by HE-PO.com, what content you view on the website/mobile application/mobile site, and the duration of your visit; uses the website / mobile application / mobile site to determine how you use it.

-It uses it for targeted advertising/promotional purposes, in order to present content and advertisements that are more appropriate to your interests and to you. By matching the information obtained through HE-PO.com cookies with other personal data belonging to you; it offers you more suitable content, personalized campaigns and products and does not offer the content or opportunities that you previously stated that you do not want.

-To perform the basic functions necessary for the operation of the Site. For example, Site members can log in with their membership information.

-Analyzing the Site and increasing the performance of the Site. For example, determining the number of visitors to the Site and adjusting performance accordingly, or making it easier for visitors to find what they are looking for.

-To increase the functionality of the Site and to provide ease of use. For example, remembering username information or search queries on the next visit of the visitor to the Site, or linking to third-party social media activities through the Site.

-Performing personalization, targeting and advertising activities. For example, displaying advertisements related to the interests of the visitors on the pages and products viewed by the visitors.

HOW DOES HE-PO.com USE THIRD-PARTY COOKIES FOR ADVERTISING AND RETARGETING?

DEFACTO RETAIL TRADE. AS cookies also; Activating “advertising technology” in order to present you with advertisements that it thinks may be of interest to you when you visit search engines, the website, mobile application or mobile site of electronic commerce platforms operated by HE-PO.com, and/or websites where HE-PO.com advertises can be used for the purpose. Advertising technology uses information about your previous visits to the website/mobile application/mobile site and the websites/mobile/mobile site applications where HE-PO.com advertises, in order to present you with tailored advertisements. While serving these ads, a unique third-party cookie may be placed on your browser so that HE-PO.com can recognize you.

HE-PO.com is also owned by Google, Inc. It uses Google Analytics, a web analytics service provided by (“Google”). Google Analytics uses cookies to analyze how visitors use the website/mobile application/mobile site with statistical information/reports. For more information about the use of Google Analytics (including opt-out options), you can visit:

https://www.google.com/intl/en/policies/privacy/#infocollect

 

In addition, your e-mail address from your personal data is shared with these platforms in order to present advertisements that may be of interest to you on social media platforms and to create a special target audience. Your e-mail address is transmitted through secure channels and environments offered by these platforms. Social media platforms hash your e-mail address and use it only for the matching process. Your e-mail address is not shared with third parties or other advertisers and will be deleted from the systems of social media platforms as soon as possible after the matching process is completed.

For example; Facebook is committed to (a) protecting the security and integrity of data as long as your personal data is in Facebook systems, and (b) accidentally or unauthorized access to your personal data in Facebook systems.